In a competitive and distracting online world, it is a challenge to spread an idea that can grip a person's attention long enough and be compelled to take action.
If you have an interesting idea executed in a project, will it be easy to spread the word?You can say that with online advertising, it can be easy especially if you have the budget for it. But what if you don't have enough to keep paying for it? How long will your idea live on and thrive? Is it only good for one-time dissemination or will it keep passing on?
Will the idea be interesting enough for people to share it with their friends and connections?The target market you are aiming for, do they belong in overlapping communities, groups, that exposes them to competing ideas, offerings, propositions? Are they close enough to believe, trust, and sway each other?
Will Your Idea Die Or Thrive?
An idea requires to be put to the test. Not once but in several iterations. Always improved each time. Especially if you are convinced of its potential and ability to benefit a great number of people.